Magic on LinkedIn

In recent weeks I’ve been following the work of Chip Lambert, a business development consultant and LinkedIn maven. A recent post on his blog, which happens to reference people I know, makes a powerful case for the connective power of the high-end network. My name for this kind of thing is “Leveraged Serendipity”. When you go networking online, there’s an element of chance in what shows up — in fact, that’s where the fun lies. The power of the new media is that you can amplify this random factor in quite extraordinary and beneficial ways. The challenge is that because you can’t predict the outcome, online networking can seem like an extravagant use of time. The message from Chip’s blog is that the investment is worth making. From my own experience, I heartily agree.

Technorati Tags: Chip Lambert, Linkedin, Social Networking, social networks

Tagged as: Chip Lambert, Linkedin, Social Networking, social networks